Zayed International Prize for the Environment, found by Prime Minister and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum aims at recognising and encouraging environmental achievements. Major contributions in the field are promoted through various activities under the Prize. Sustainable development being the ultimate goal, the Prize distributes awards for the best initiatives.
To promote green environment was the ultimate goal of the Prize. Spreading it across the globe was of great effort. Conducting quizzes and awarding one of the biggest prize money was challenging. Reaching the Prize’s goals was difficult without a good digital plan.
Developing two applications helped to spread knowledge of sustainable development and raising awareness among people across the globe. Filtering the winners was done smoother through the app. Spreading the goals was made easier through SMM activities. Three mobile apps, website and SMM activities helped them tackle their major challenges.